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Thursday, October 8, 2026
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Wolff Set to Divest Shareholding Pricing Mercedes F1 at £4.6bn

Toto Wolff with Mercedes F1 team
Toto Wolff has led the Mercedes team to historic success in F1

Toto Wolff is in final negotiations to sell a portion of his shareholding in the Mercedes Formula 1 team.

The deal values Mercedes at £4.6bn – a record for a Formula 1 squad – after the McLaren team was appraised at £3.5 billion in a change of corporate structure in September.

Wolff, who holds one-third of Mercedes F1, plans to divest a shareholding in the region of five percent.

The 53-year-old will remain as team principal and CEO should the deal proceed.

Ownership Structure

Remaining partners in Mercedes F1 are Mercedes-Benz and chemicals giant Ineos Group, who both hold a third of the company.

An official representative said: "We are providing no comment on the matter. The governance of the team will remain unchanged, and all three partners are dedicated to continued achievements of the brand in Formula One."

Valuation Increase

This arrangement would represent a significant increase in value of the Mercedes team after Ineos Group bought its share for £208m in 2022.

The rise reflects the growth in market values of F1 teams recently due to the growing popularity of Formula 1 globally.

This trend was evident with the success of the Formula 1 film featuring Hollywood star Brad Pitt, which was released in summer 2023 and earned over $630 million (£458m) at the box office.

The film represents the actor's top-grossing movie and the most successful sports film to date.

Present Performance

Mercedes are runner-up in the team standings, behind McLaren Racing, with three Grands Prix left in the current championship.

Mercedes' primary racer George Russell has secured victory in 2 of the 21 races so far and is fourth in the drivers' championship after McLaren's Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

The team secured a record eight consecutive constructors' championships and seven drivers' titles, six for Lewis Hamilton and one for Nico Rosberg, between 2014 and 2021.

By

Karen Gray

A seasoned tech journalist and digital strategist with over a decade of experience covering emerging technologies and their impact on industries worldwide.

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